MEDIK+
Solution
2022 - Brand Identity
Medik+ is a sustainable cosmetics company that emerged to transform the skin care routine in a simple and conscious way.
The brand focus is on creating cosmetic prodcuts giving preferences to products containing Vitamin C and D3 compound.
I chose a vibrant, sunny red-orange for the brand's identity, inspired by the revitalizing qualities of Vitamin C and D3, which are central to our products. This color radiates energy, warmth, and a sense of health—perfectly reflecting the benefits these vitamins bring to the skin. Combined with black for depth and white for a clean, modern touch, the overall design feels fresh and dynamic, embodying the brand's commitment to vitality and wellbeing.